K33

Crypto-backed lending has until now been largely unavailable in the Nordic region, and the launch positions K33 among the first Nordic providers to offer this type of solution to clients seeking liquidity while maintaining long-term exposure to digital assets.

“This launch is a natural next step for K33,” said Torbjørn Bull Jenssen, CEO of K33. “Crypto-backed loans give clients access to liquidity without having to sell assets they believe in for the long term. At the same time, this is a clear example of how K33’s Bitcoin treasury strategy is designed to do more than hold Bitcoin — it is designed to put our BTC to work in a disciplined way that can generate yield and strengthen our product offering.”

A Bitcoin treasury strategy built for operational leverage
The launch is a direct continuation of K33’s long-term Bitcoin treasury strategy: building a meaningful BTC position to unlock “operational alpha” across K33’s business and create additional revenue streams supported by its balance sheet. 

By combining market-leading brokerage services with balance-sheet-backed solutions, K33 strengthens its position as a full-service digital asset company. The crypto-backed loan product is designed to (i) increase client utility and engagement, (ii) expand K33’s product suite, and (iii) create a new yield-generating use case for K33’s Bitcoin treasury — reinforcing K33’s differentiation as a Bitcoin treasury company.

Initial rollout
K33 is initially onboarding a limited number of selected clients. Interested parties may submit an expression of interest through K33’s website. All applications are subject to eligibility assessment, and agreed terms.

More information is available at: https://k33.com/loans