Björn Borg

What We've Improved
Together with our IR web partner Odin IR, we've created a more user-friendly, intuitive, and interactive platform. Highlights of the enhancements include:

• Home/Overview Page: A streamlined page where investors can quickly access the latest reports, view presentations, watch webcasts, sign up for upcoming events, and get a clear overview of our investment case with ease.
• Data Dashboard: A new dashboard that displays financial information in real time in a clear and engaging manner.
• Sustainability Portal: A digital, concise, and interactive version of our sustainability report, designed to provide a quick and clear overview of our sustainability efforts.

"By implementing these changes, we continue to align our IR communications with modern standards and expectations. It's crucial for us that both our current and future investors feel well-informed and valued, which we believe our new website will help achieve." says Emma Bengtsson, CMO at Björn Borg.

Jens Nyström, CFO at Björn Borg, adds: "We view this as an important step in our ongoing effort to enhance our services and deepen our engagement with the market. These enhancements are the result of extensive research, feedback from our investors, and a close collaboration with the right web partners.”

Explore Our New IR Website
We encourage all interested parties to check out the new features and improvements on our IR website.