Smart Eye

Gothenburg, Sweden – February 12, 2025 – Smart Eye, a leading developer of Driver Monitoring (DMS) and Interior Sensing software for the automotive industry, will supply its Interior Sensing technology for two vehicle models produced by a major Korean car manufacturer with a global manufacturing footprint.

The customer has previously implemented Smart Eye’s DMS and CMS software in several of its vehicles and has now chosen to upgrade two of those models, where the technology was previously sourced for DMS only, by adding Smart Eye's Interior Sensing technology as well, using a high-resolution camera integrated inside the rear-view mirror. 

Smart Eye’s Interior Sensing extends the capabilities of its DMS to the entire cabin, supporting a range of new features to improve overall user experience inside the vehicle. The technology included in this order consists of both safety and comfort functionalities, including detection of occupant activities.

The car models with Smart Eye’s Interior Sensing will go into production in 2026. The estimated revenue for the order is SEK 100 million, based on product life cycle volume projections.

"We see a strong trend that our customers not only want DMS but are also adding Cabin Monitoring. It’s logical to source the same supplier since there are synergies in connecting both cameras to the same processing platform to achieve better performance and lower cost” said Martin Krantz, CEO and Founder of Smart Eye. “Interior Sensing is a great way for us to upsell to our large existing customer base. More business like this will come our way”.
 
Since these were existing car models for DMS, Smart Eye still has received a total of 359 design wins from 22 OEMs, with the number including Interior Sensing increasing to seven. The combined estimated lifetime value from current design wins is now larger than SEK 8.335 billion. The estimated value over the product lifecycle from possible additional design wins with all 22 vehicle manufacturers is SEK 3.315 billion.