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After a period of preparation, UGC (User generated Content) marketing campaigns for Wicket Gaming's free-to-play game King Royale are now starting on TikTok. The first period is a test with the ambition to scale up with the content that has given the best results. The strategy of the campaign is in consultation with Wehype, which is responsible for the project.

The following influencers will be used in the marketing with King Royale : Idle Tycoon;

Dustin Tron (75.4k followers): https://www.tiktok.com/@dustintron

King Royale : Idle Tycoon clip : https://youtu.be/tiBXQCDSgLU

Josh Samsoj (800.5k followers): https://www.tiktok.com/@joshsamsoj

King Royale : Idle Tycoon clip : https://youtu.be/MHADy9-QqLM

Drew (128.8k followers): https://www.tiktok.com/@drewgotgamee

King Royale : Idle Tycoon clip : https://youtu.be/cJQuRUEwPQ8

James Flux (124.3k followers): https://www.tiktok.com/@jamesflux_

King Royale : Idle Tycoon clip : https://youtu.be/gimrWxVwaJc

Merl (88.6k followers): https://www.tiktok.com/@merl?lang=en

King Royale : Idle Tycoon clip : https//youtu.be/AHdMdWats8A

Dean (106.5k followers): https://www.tiktok.com/@dragon__dean?lang=en

King Royale : Idle Tycoon clip : https://youtu.be/Sntsq7IbQKA

Falmo (313.2k followers): https://www.tiktok.com/@falmo.0

King Royale : Idle Tycoon clip : https://youtu.be/BXT8ckXYTGw

Diamondcava (957.7k followers):  https://www.tiktok.com/@diamondcava

King Royale : Idle Tycoon clip : https://youtu.be/8a7W-vi2CxQ

Eric de Basso, CEO of Wicket Gaming, comments:

"Through a strategic partnership with one of the world's most renowned influencer marketing agencies, we are now launching our marketing campaign on TikTok for King Royale. Wehype has an amazing ability to provide its partners with relevant influencers to generate downloads.

More about Wehype:

Wehype is a marketing agency and platform that specializes in influencer marketing in gaming. Wehype offers an end-to-end solution rooted in creative strategy and gaming industry expertise. The client list includes well-known companies like Plaion, Activision, Blizzard, Electronic Arts, and Ubisoft.

For further information, please contact:

Eric de Basso, CEO, Wicket Gaming AB
E-mail: eric@wicketgaming.com  
Phone: +46 70 780 52 00

About Wicket Gaming

Wicket Gaming is a Swedish gaming and digital education company consisting of two verticals, Games and EdTech. Within the Games vertical, the business idea is based on developing and distributing free-to-play games ("F2P") within mobile games for Android and iOS. Within EdTech, the Company focuses on developing products in genres such as Game-based Learning and Serious Games, it is in these areas that Wicket Gaming has identified the greatest synergies between the Company's two verticals.

For more information, see Wicket Gaming's website www.wicketgaming.com